Aggregators or feed readers are software that a client can download which uses a web feed to retrieve syndicated web content such as weblogs, podcasts, vlogs, and mainstream mass media websites, or in the case of a search aggregator, a customized set of search results.

I don't personally use feeds as a way of viewing the latest on websites, instead I use the website itself and view them from the main page. Mainly because it looks a lot better to have the webpage open if it has a nice layout than it does to have the feed reader open, and can in some cases be easier (if, for example your feed reader is not online or you have to download an application, which you would not be able to do at school or work) also if the website I visit does not have a very stylish or easy-to-navigate/read layout I may not decide to return and read other posts or news.

For example, the only two reasons I regularly visit FranticIndustries is because he posts a hell of a lot and the website has a very welcoming layout.

A poorly designed blog with amazing content will not receive as many readers as a beautifully designed blog with equal content. (Glenn Wolsey)

That is spot on, if I do not like the layout of a website, such as USA Today (I am not American but this is still a prime example) I will not visit it as much as I would if it had a stunning layout. Then it hit me: maybe that is what RSS has been made for, so that if you really can't find anything on the website due to it's crappy design you may as well find the RSS feed and dump the URL into a reader. Then why do people that have a stylish layout for their blog still have the RSS feed and openly link to it? Maybe because it is our choice, as a reader, to judge the blog design accordingly and use the feed if we so desire and also to make it easier for some people to view the latest posts on that website.

Then why do the creators of the feed readers make it difficult to access if you do not have full control over the computer you are currently working at, such as making the reader an application or only saving your settings/feeds on your local hard-drive? This is the part that just doesn't make sense.

Leave a comment and tell me what you think.